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PROMOTED FEATURE
One of the many challenges facing companies who want to put sustainable at the heart of their business is the availability of products. One carpet company is helping them with the circularity agenda.
The end of disposability
It’s very easy to take carpets for granted. Once under foot, they’re often out of mind. However, as many office managers and building designers know, they’re actually the foundation on which all else is built. They set the tone in both design and acoustic terms. However, once a carpet has come to the end of its workable life, it’s usually an environmental disaster. 95% of scrap carpet is either incinerated or goes into landfill, some 1.6 billion tons in Europe alone per annum. It’s the classic ‘take, make, dispose’ process that is hugely wasteful – and one that DSM-Niaga aims to bring to an end with the launch of the Again™ commercial carpet collection.
Circularity in action
Real circularity is regenerative – not just in editing out waste but in ensuring items and products that have come to their natural but can be reused and repurposed. The Again™ carpet range is made of just polyester and polyamide 6, while the face fibres and secondary backing are made of 100% recycled material. The modular design approach means that these materials can also be recycled, over and over, rather than just trashed. A tag complete with QR code allows the user to access recycling instructions in additional to learning about the materials present.
Getting the basics right
It almost goes without saying that companies aren’t going to invest in a carpet that promotes circularity if it doesn’t do the basics right. Again™ does. There are 25 colours to choose from – from bold and bright to subtle and stylish – making it suitable for every kind of office, while the lack of new carpet smell means your office environment is more userfriendly from day one. Acoustic control is essential in offices, and the Again™ carpet comes complete with an acoustic soft backing to limit noise. It’s also free of both toxic flame retardant and volatile organic compounds (VOCs), further enhancing its circularity credentials.
Find out more about Again™ and circularity by visiting DSM Niaga
The Again™ carpet closes the virtuous circle – a product made from recycled materials that can be recycled again.
